At Miles Partnership, I directed destination marketing campaigns, shaping print, digital, and UX/UI visuals to engage tourism audiences and elevate brand presence.
As an Art Director at Miles Partnership, a strategic marketing consultancy specializing in travel and tourism, I led visual development for destination campaigns, translating briefs into integrated assets across print, digital, and social platforms. I crafted mood boards, contributed to creative brainstorming, and ensured all outputs aligned with hospitality-focused strategies. I presented design rationale to clients, collaborated with cross-functional teams, and strengthened campaign narratives that elevated brand storytelling, enhanced audience engagement, and reinforced the identity of destinations across competitive tourism markets.
Role
Art Director
Location
Sarasota, Florida
Industry
Travel
Date
February 2017 - June 2019
Digital
I developed digital content for campaigns, designing interactive visuals, social media assets, and web experiences. I introduced innovative techniques, including motion graphics and dynamic layouts, to enhance engagement, streamline storytelling, and push creative boundaries, delivering forward-thinking digital solutions that elevated brand presence and audience interaction across platforms.
I led the design and production of Go USA print catalogues across multiple languages, overseeing layouts, typography, and imagery. I coordinated cross-regional teams, ensured cultural and linguistic accuracy, maintained brand consistency, and delivered high-quality, visually engaging catalogues that effectively promoted destinations to diverse international audiences.
